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Amy Vetter Amy Vetter

Choosing to be Positive

Have you ever found yourself feeding off of someone else’s negative energy? Or, have you found yourself avoiding a person because of the negativity they bring into every conversation.

As humans, we often hold on to negative thoughts and experiences more than the positive ones?  Why is that?

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Amy Vetter Amy Vetter

Staying true to yourself

No matter what industry or profession you’re in, there will come a time when simply doing the work won’t cut it. If you’re truly in search of professional growth, you have to put yourself in a position where others can see you and hear what you have to offer in the way you want them to. Now more than ever, we have the opportunity to become visible to a large audience by way of the internet and connections we make therein, and it would be unfortunate to miss the opportunity for lack of branding expertise.

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Amy Vetter Amy Vetter

Setting Goals With Grace

Did you know fashion designer Vera Wang started her label at the age of 40? However you define success, getting there is never a guarantee, but that doesn’t mean you shouldn’t give it a try. Any of us, whether parenting, going back to school, climbing a corporate ladder, or starting a business of their own, can speak of challenges and discouraging moments, but that is what makes the journey all the more interesting.

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Amy Vetter Amy Vetter

Personal Success

What does success mean to you? Do you have a picture-perfect vision of what that success will look like? Have you talked about your goals with others?

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Amy Vetter Amy Vetter

Confidence Training

Biofeedback is an emerging field of study that links psychological functions with physiological and neurological metrics. That might sound like a whole bunch of jargon, but it’s actually a pretty simple concept. When you’re stressed, for example, your heart rate and the brain waves you emit are a lot different than when you’re relaxed. What biofeedback does is allow you to recognize, with more than just a feeling, the state of your mind and body and how they relate to your performance. In the coming years, you can expect biofeedback to go from niche concern to widespread trend.

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Amy Vetter Amy Vetter

Lean on Me

The importance of community is well understood. We have heard the many quotes before, such as:

“It takes a village to raise a child”

“Two heads are better than one”

“We all need somebody to lean on”


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Amy Vetter Amy Vetter

Culture Police

I’ve worked for companies big and small. I’ve started businesses, sold businesses, and I’ve become an entrepreneur. And among the many incredibly important things I’ve learned through all of my experiences, there’s one common thread that stands out when I think about what works.

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Amy Vetter Amy Vetter

The Power of Perseverance

Life is full of challenges. Whether it’s something small like a crossword clue that you just can’t figure out, or a larger issue like a particularly taxing project at work, we all have to deal with problems that frustrate us. When you encounter these difficulties, do you recoil and throw your hands in the air? If so, maybe developing a little more resilience could be a good thing.


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